Tracy Vitela

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La Rosa Blanca (The White Rose)

I'm an extrovert who absolutely loves people-watching. It's one of my favorite pastimes, and let me tell you, I had quite the weekend observing humanity. If I had to sum it up in one word, it would be GENUINE. I witnessed the ability for human genuineness to open hearts and change lives. I saw vulnerability open minds and shatter fears. 

 It was a beautiful thing!

I saw some seriously overjoyed people celebrating many others triumphs. Can you believe it? People literally jumping out of their seats, overcome with excitement and even shedding tears of happiness for someone else's success. It happened over and over again in that room. It was like witnessing pure magic!

Now, I must confess, this wasn't the first time I had the privilege of witnessing this. Five years ago, in August, I experienced something similar. And let me tell you, I thought to myself, "This is different. This is like a breath of fresh air." And now, five years later, I had the honor of experiencing it all over again with the same brand of incredible individuals from back then. It truly is something special and impressive.

Many companies strive to become the "best places to work," and they often emphasize the importance of people over metrics. I couldn't agree more. Don't get me wrong, metrics are important, but nothing matters more than the people behind it all. As a business owner myself, I deeply respect those who stay true to their values, protect the integrity, and quality of their brand, and prioritize the highest quality of ingredients. I respect the excellence put into this brand, the adaptability, the innovation and mostly the courage. That's exactly what I see in this company. Their values of faith, love, genuineness, and family shine through every aspect of their operation.

Now, let me take you back to that room five years ago. I remember feeling something special at that moment. It was like a voice inside me was saying, "There's a reason why you're here." And you know what, I kept that to myself but I paid attention. I watched, I researched, and my heart just couldn't resist being a part of this incredible journey. I'm so grateful that I said yes!

There's something truly remarkable about this brand. There's a supernatural force of faith guiding it, touching every aspect of it, blessing her. I know deep down that this is a part of my story. I know it’s how I'll be able to provide my daughter with the education she deserves. But it doesn't stop there. This goes beyond a $50,000 annual tuition. (I’ve cried many tears with this tuition, but I have my daughter back so I’ll fight for her happiness each day) It's about the ability to abundantly serve others!! I feel it in my bones, and I have endless gratitude for Melissa and Scott Thompson for creating and nurturing this amazing endeavor with all their courage, love, and heart. Thank you Bellame.

My weekend was filled with genuine moments, incredible connections, and a renewed sense of purpose. I'm honored to have been a part of it all, and I'm excited for the future. Cheers to authenticity and making a positive impact on the world!